Wednesday, February 24, 2021

Winter Blues

 


I always feel like February is the month where I feel the lowest. There's a lot of downtime especially this year with the cold weather and it can cause us to feel uninspired and unmotivated to continually achieve the goals we have been setting for ourselves whether it's resolutions from the new year or general goals. 


I myself, have had some low days. There's only so much I can do in my studio apartment, and while I'm lucky to have the privilege of being able to work from home - there are still some days I feel stuck in a rut.


So although today the sun is shining in Chicago and I feel happy, I wanted to write this and let you know that on your low days, you're not alone! I have compiled a list of some things I've found helpful in my dark days to help me get through to the better ones. 


  • Drink water! When in doubt, fill your cup up.
  • Make your bed - this helps me feel like I'm starting the day on a productive note.
  • Do a face mask!
  • Take a hot shower - this always drastically improves my mood.
  • Clean out your closet - decluttering and donating clothes helps your community and having less stuff in my apartment helps me feel less stressed.
  • Take a break from your phone - pick up a book, give yourself a manicure, give yourself a break from screentime.
  • Get ready for the day - even if you're changing from nighttime pajamas to day pajamas - make a conscious effort to change your clothes - this helps with my mindset for starting the workday.
  • Call a friend or family member - whenever I talk to my mom, aunt or grandma I always feel better
  • Eat more veggies and fruits - I feel like making sure I'm eating a rainbow as much as I can improve my mood. Giving my body nutrients also helps with brain function, sleeping, and digestion.
  • Journal - I honestly wish I did this more but when I'm really in my head I like to open the Notes app on my phone and write it out! 
  • Move your body - if you're not comfortable going into a gym right now this could be walking up and down your driveway, doing some squats and lifting weights, or even a dance party! My mom and I turn out music and jam when we're trying to get our steps in. 
  • Clean - sometimes I put this off but Swiffering your floors, vacuuming, dusting are all active ways to improve your space. So you're moving your body and you'll feel accomplished after. Plus, the more you do it, the less time it takes! 
  • Bake! I am trying to do this more because I've really been craving blueberry muffins. 

Although you can't make every day perfect, you can find some perfect parts of your day. Even taking 15 minutes to do one of the things on the list or turning on your favorite show can be your you time! You just have to intentional about it. When I start doing my hair and makeup or I start cooking one of my favorite meals, I remind myself that this is a part of the day I can control and I'm consciously making this time for myself in my day.


Please remember you're never alone! You have a support system that is always there for you. We're going to get through it. 

Wednesday, February 17, 2021

Three Years of Mimosas & Lipstick

It's funny how some things in life feel like they've taken forever, but have also only taken a day. It feels like yesterday that I was stuck in an uninspirational job, fresh out of college in an office with no windows. I was new but I felt stuck and disoriented about where to go from there. 


I saw bloggers like Courtney Shields, Lauren Sims, and Dani Austin share what they love. I soon realized that I looked forward to watching their content every day and following along with their lives. I always loved fashion and pairing outfits together because I watched my mom do it every day for work. However, the office park I was currently commuting to every day didn't really lend itself to being fashion-forward. So in my mind, I felt like my outfits were being wasted on my hour-long drives to and from work. 


I had done a little blogging in college when I interned for Jay Ducote and I really loved the process. Being a resource for others, telling a story, and getting to try new things all excited me. However, it was in the world of food which I was pretty inexperienced at it. My dad saw how much I enjoyed interning and he had urged me to start a food blog in college, but I quickly shut that down. 


"I'm not good enough."


"No one will care about what I have to say."


"I am not an expert in anything no one will read what I write."


And my dad would build me back up when I spoke that way about myself. He'd tell me that he believed in me, that I could do anything I set my mind to, and eventually he wore me down. I missed writing and what did I have to lose? 


So I started researching. I read blog posts from bloggers I idolized, I researched website domains and overhead costs. I asked for advice from people I knew like Karli Willis and Filo Garcia who had experience in the world of blogging. I used my resources to better prepare myself for the world I wanted to enter. 


And from there - I tried. I wish I could tell you that there was some magical formula or secret sauce but there isn't. I had to learn not to be afraid of failing and try new things to ultimately get where I wanted to be. 


Blogging is just like anything else in that you have to work for what you want. There was a lot of trial and error, there were some engagement groups and big giveaways which ultimately stunted my growth. There were some fellow bloggers I encountered who ultimately weren't loyal people, there were partnerships where I was scammed or overworked or underpaid but it got me to where I am today! 


Like everything else, there were some challenges I had to overcome.  People close to me in my personal life didn't understand why I worked so hard at a hobby. Others told me that I couldn't just start a blog, I put a lot of pressure I put on myself to have the 'perfect post', and my fear of what others thought of me really made my anxiety spike. I feel that blogging has really taught me to rely on myself and my visions for what I believe is possible. 


I'm all for a healthy amount of skepticism. I definitely needed the people in my life who were there for me to bring me back to down to Earth when I was overwhelmed and putting pressure on myself to constantly be online. I needed my people who helped me take photos and proofread my posts and let me crowdsource them for follower feedback. I couldn't have started this blogger journey without my close family and friends because even though they might have not understood what I was doing in the beginning, they still helped me in the ways that they could. 


My mom always listens to my stories about negotiations, collaborations, gossip, and strategies, she is honestly my hero and my best friend. I am so thankful for her.



Through my blogging journey, I have met some of my closest friends in adulthood. By looking to them for blogging support, advice, and brainstorming I was able to reach my goals, try new things, and grow my confidence levels. Redirecting my blogger questions, events, and photos to them helped formulate bigger, newer ideas that I wouldn't have been able to achieve without them. Additionally, this ultimately helped put less strain on my interpersonal relationships outside of blogging and helped me find more time to relax and decompress. 


This last year was a big one for M&L! I branched out into video content creation and editing, I reached 10K on Instagram, I went on my first few blogger trips, started my own blogger tips series on my website and I was able to connect with all of you, old and new! I landed partnerships with dream companies and landed more paid partnerships than I ever could have dreamed of - which is all in thanks to your support! I couldn't do any of this without you! 


I am honestly still in shock that I am allowed to wake up every day and do this. Whether it's a hobby or a full-time gig or something in between, knowing that I created and built a business that you all time and time again come back to means the entire world to me. 


The internet can be a harsh and cruel place. There are bullies and scammers and liars - but I like to believe this corner of the internet, our corner, has helped us through one of the craziest times in our lives. 


On my end, this year of M&L was mostly spent navigating the loss of my dad and the grief process. I truly believe that having the blog and being able to lean on this community is what got me through. So many of you have unfortunately had to navigate this type of loss as well and having you to turn to on my bad days really made a difference. There was so much support and love from so many angles regardless of different walks of life and you were all so helpful in my darkest hours. 


Looking forward to next year, I hope to continue to grow and meet more amazing people. To learn, listen, and love others, while also inspiring others. To try and share more things with you and for you to share more things with me so I can best create content that you enjoy. 

My advice to people who are thinking about starting a blog or are newer to it - if you wait for the "right time" or the "right place" or the "right relationship" or the "right weight" you're never going to do it. You're always going to find an excuse for why you can't start working toward your dreams today. If you put yourself out there, if you're coming from a genuine place, and if you're willing to learn from your mistakes and try again, you're never going to feel like you failed. 

Monday, February 8, 2021

Styling With Shop Queen

 

Top | Bralette | Jeans | Sunnies | Boots


I had the opportunity to partner with Shop Queen and style some of their pieces. As we work to transition from winter to spring (I say as Chicago experiences subzero temperatures) I wanted to show you some of my favorite picks from their collection.



I styled the Cruella Jacket with distressed denim and a bodysuit. It is so thick and cozy - it will definitely upgrade any outfit without being too bold. It's also $24 - which is a steal!



When I saw the Bling Bling My Tank Top I knew I had to have it in my closet! Take any outfit to the next level with this spaghetti strap tank. It's loose and for $21 it's worth stocking now in your closet for future fun events! 


These When We Disco Pants are so fun and I can't wait to bust a move in them! These pants are $33 and are the perfect way to start a party! 



The Start Of Something New Tiered Denim Dress is a perfect year-round item for your closet! It's lightweight enough to layer with different jackets and sweaters, and for $28 it's a must-try! 

I feel like so often plus-sized options are oversized, frumpy leftovers from straight sizes. What I love about Shop Queen is that there are trendy, affordable pieces that are fun. Their items make you want to play dress up! Check their website out here and give them a follow on Instagram!

Wednesday, February 3, 2021

How To Stay Inspired During The Winter Months

 


It's honestly the worst time of the year. It's a dark and dreary time for most where there are more days spent indoors and with inclement weather, it can be tough to find inspiration. Without the inspiration, it can feel like the collaboration opportunities, commission and followers go out the window.


The way I like to approach it is that although blogging might not be my full-time job, I treat it as such. You cannot half-ass something and expect to get full-ass results - ya feel me? So although it can be hard to find inspiration and different spots of your home to capture content as we head into almost a year of quarantine, there are a few ideas I have for you!


Batch Content


I've said it before and I'll say it again - batching content is the only way I get content done! 

  • You only have to get ready a few times a week (depending on when and what you shoot)
  • You can get multiple collaborations and ideas checked off your list
  • You're not scrambling or anxious to get content - it does wonders for my anxiety

I'll set aside time (weather permitting) on Saturday or Sunday and sometimes my lunch breaks from work to capture content as needed. I try to do it between two and four outfits to make the most of my time and to prevent myself from burning out.


Look For New Ideas On Pinterest and TikTok


Utilizing these platforms has drastically improved my creativity. Looking up different poses, video trends, outfit ideas and more can help you think of new content. 



Use Props


Incorporate flowers, coffee cups, sunglasses, and other objects to create more dimension in your photos - have fun with it! This can also help you with any jitters you have when shooting content.


Play Outside In The Elements


Y'all know how I feel about snow - but even taking photos yesterday I wanted to try and incorporate it. I played around with the idea and tried kicking snow, throwing a snowball, and throwing snow up in the air, I landed on the photo I shared at the top of the blog post!



Try New Corners of Your Home


Although you see it every day - try a new part of your home to take photos in. I switched up where I took mirror selfies the other day and was so happy with the result! Take some items from around your home and move them to create new frames and backgrounds.


Don't Be Afraid To Fail


Don't miss out on a fun idea by being afraid to fail. It might take a little longer than usual to capture your content when trying new things but you might be surprised with how it ends up turning out. Take photos and look back that night and you'll be surprised with what you like!

Wednesday, January 13, 2021

Blogging Burnout - How It Feels and What To Do

You're either here because you're feeling it or you're wondering if you are - blogger burnout. 


Burnout is a term used generally across all career paths. It's a reaction to prolonged or chronic job stress and is characterized by three main dimensions: exhaustion, cynicism, and feelings of reduced professional ability. 


What does it feel like? How do you know if you have it? Some common signs and symptoms associated with burnout are:


  • Alienation from work-related activities - does blogging feel increasingly stressful and frustrating?
  • Physical symptoms - are you getting headaches or experiencing digestional issues?
  • Emotional exhaustion - do you feel drained, unable to cope, and tired?
  • Reduced performance - do you feel negative about tasks? Are you having difficulty concentrating and often lack creativity? Do you lack the energy to get simple tasks done?

And while blogging is a hobby for many people - if you're taking it seriously you treat it like a job. A job in addition to your full-time gig, whatever that may be. For many, although blogging is a side job, it's the job they're more passionate about. On the backend, it's a lot of work around the clock for people who interact with your page to see a pretty photo on the front end. 

Why Do Bloggers Experience Burnout?


It Can Feel Thankless


It's work and it can be tiring! It can sometimes feel like you're putting a lot of time and effort into something you don't get a lot in return for unlike, for example, when you go to a corporate job and you're paid consistently and on time for the work you do.


You're Comparing Yourself to Others


When you're comparing yourself to others and trying to 'keep up with the Joneses' it can often feel like you're behind. If someone has consistent in-feed posts, TikToks, blog posts, paid collaborations and looks put together on Instagram Stories and you don't right now - it can feel like you're behind. 

You Could Be Trying to do Too Much All At Once


You might be trying to create a lot of content every week but with all the mediums you're trying to use but you're coming up short in engagement or page growth. 

You Might Not Be Surrounded By Supportive People


The people in your life who knew you before you decided to create your brand might not be totally supportive of your goals and dreams. Having to constantly explain and justify why you're putting some much time and effort into blogging can feel like ANOTHER job at times. People might laugh, tell you that you're wasting your time, not understand what you need to do or how you budget your time and it can feel really lonely. 

There's Other Stuff Going On In Your Life That Feels Heavy


Separate from any personal trials and tribulations you may be going through - there's a lot of heavy stuff going on in the world. Whether you watch or don't watch the news, whatever your political opinion is or your views on COVID - ALL of those outside factors play into your daily life. All of those things coupled with different things going on in your life alone - it's a lot! It comes in waves and it can be inconvenient and confusing. 




You're Burned Out - Now What?


Do Some Soul Searching


Let's break down what you're feeling, how you're feeling, and what else is going on around you. Reading this post is the first step! Taking a step back, taking deep breaths, and thinking through what is making you upset at the moment will help you come down off the height of your emotions. 

Are you feeling overwhelmed, tired, upset, frazzled? Is it a person? Is it a deadline? Is it that your smoothie has unflavored almond milk instead of vanilla flavored? Let's take some time off from anyone or anything that's making you ~wig out~. 

While you might not be able to take time off from your corporate job or being a mom may be nonnegotiable or impossible right now, there are areas of your life that you can temporarily pause for your mental health. 


Take A Break


Now that we know we're at a spot where we can take a break - where do we start? Sometimes taking a break from the news is what you need. Or giving your body an extra rest day from your workout routine. Or taking a week off of Instagram to decompress. Maybe you switch your article posting to once a month or every other week while you feel your feelings and take a mental break. Maybe your cadence of posting on Instagram decreases for a few weeks, there are a lot of avenues to take that can make you feel better!

I have taken a break from blogging a few times in my life and let me tell you - I am stronger for it. Sometimes you need to lounge around, eat what you want, and binge TV. When my dad passed away, when I've lost a job, when I have gone through breakups - I took breaks from blogging. I really can't emphasize this enough: IT IS GOING TO BE OKAY!

Instagram, TikTok, your website, will ALL be there when you're ready to come back. 


Focus On What You're Good At


When you've had time to separate yourself from what was upsetting you, now we can begin to adjust your routine so that in the future you can do what you can to prevent burnout. At the beginning of the pandemic, I wasn't inspired to write on my website. I was overwhelmed and had no creative juices. In April, June, and July, I only wrote one blog post a month. In the month of May, I wrote nothing and that's okay! There was a lot going on outside of my control and the best way I could cope was to put my website on the backburner. 

If you're really frustrated with your engagement on TikTok or Instagram before you go blaming the algorithm, maybe your content is forced or unoriginal or unengaging. For me, I know I need to take a break when I can't come up with a caption off the top of my head for a post. 

I know for me, TikTok is my weakest link at the moment. Video editing in general really. While I like to experiment and I know I will only improve with practice, it is not the main focus of my weekly content shooting and planning! I know for my sanity I need to focus on consistently creating a few mediums and then creating my weaker links when I'm extremely inspired to or have a good idea I want to try. 


Build Self Care Into Your Routine


Pick a few nights a week where you don't blog. Don't engage with content, don't answer emails, don't scroll, don't brainstorm. Just be present. For me, right now, that means leaving my phone in the other room when I'm with my mom and cooking or watching a show. When I'm at my apartment that means turning all the lights off and sitting in the dark while watching a show or painting my nails or getting a workout in or getting a spray tan. Everyone's self-care will look different but nonetheless, it is important.

Usually on the weekends, although I shoot content and might get a blog post drafted, I tend to stay away from engagement and posting on Stories. Giving myself grace on the weekends and a night or two a week allows me to decompress and experience life outside of social media. 

By batching content and planning my week -  I am able to plan my self-care ahead of time and that also gives me breaks and relaxed time to look forward to especially when I feel stressed or anxious.


Find Blogger Friends


If you find yourself getting frustrated with people in your everyday life that don't want to talk about blogging, don't understand blogging, or aren't supporting your goals? My advice is to make genuine connections in the blogging community. This really helped me not only expand my knowledge base and network but also drastically improved relationships with people from my life who weren't apart of the blogging world.

Although blogging is something you're really passionate about, I like to look at it like this: if someone in your life only talked about work and they worked in a field that you had no knowledge in, how would you feel? I would be bored and over it! So focusing your time with family and friends outside of Instagram on being present is helpful for those relationships and your mental health in the long run. 

How do you make blogger friends? It takes time and genuine intentions. Look for other content creators in your area that have similar niches and following sizes to you. Build a relationship by supporting each other and see what happens! I've also met fellow content creators from all over the country and sometimes the world! I'm hoping that when it's safe to travel again that I can meet them and check out some cool places!


Keep Trying and Don't Put Too Much Pressure On Yourself


You're not going to be good at everything. And you're not going to be good at everything right away. I wish you could have seen me talking on Instagram Stories three years ago when I started Mimosas & Lipstick. I was so awkward and paused a lot and had bad lighting and wasn't telling a story. It was rough. Luckily, at the time I had a lower follower count. This meant that it was a smaller stage but also that the people that were following me mostly knew me in real life already. 

I practiced and showed up and tried and now I can tell you a story in 4 slides or less! Do I drag it out sometimes still? YES. Do I still mess up? SURE! But that's life! 

If you're wondering why you're putting so much effort into blogging and haven't met your goals yet - that's okay! I really cannot put enough emphasis on the fact that everything takes time! However, being frustrated is normal. over the two and a half years it took me to reach 10,000 followers, I got frustrated a lot. I would lose hundreds of followers or work really hard on a series that didn't get the reaction I anticipated or I would get turned down from a collaboration all my friends were landing easily. There are waves of doubt and distress and fear, but I'm telling you that when you give yourself a break and some slack you're going to come back stronger and better than ever. Making sure your mental health is taken care of ensures that your content and interactions with others will be truly a reflection of your best self! Don't discount the feelings of your only employee - you! 


Whatever effort you put into something is what you will get out of it across the board. So If you put in the work, make sure that you're being self-aware, and that you're improving over time, you're going to get there. I have other articles with tips in this series for helping with content creation, growing a following, product trade partnerships, paid partnerships, and more that you can access here

Wednesday, January 6, 2021

My Content Creation Process

 


Content creation - for someone who isn't used to the behind-the-scenes of blogging that can seem like a flowery term. When in reality, it's the tip of the iceberg! Creating content is a time-consuming and at points seemingly all-consuming hobby that requires discipline as well as organization.


In this installment of the blogger tip series, I am going to walk you through a usual week for me and how I create content throughout the week while also having a full-time job. 


Saturday and Sunday: One afternoon over the weekend depending on my schedule, I batch my content for the week. Depending on different PR packages or partnerships that I received in the mail over the weekend, I prioritize what I shoot with a friend based on due dates, creative inspiration, and overall content spread. I usually shoot between 2 and 4 looks (sometimes I push to 5 or 6 but I usually end up not liking one of the looks and I become mentally exhausted!). I tend to shoot almost 50 photos to make sure I have tons of options and can potentially reuse the outfit at a later time if I am unable to shoot content at a later date. 


  • Partnership Due Dates: I have a running to-do list, (and soon a planner!) that has all due dates. Whether the campaigns are ongoing, one-time, or they have to approve drafts, it's all on my to-do list. Sometimes if I have a lot of content due, I will also take some photos throughout the week during my lunch break as well.

  • Creative Inspiration: I want to be sure to offset any partnered or sponsored content with looks I pull from my closet or something I bought. I started this page because I loved pairing items of clothing together and although I love all the outfits I share, I want to be sure that I stay grounded in why I started this page! Having a blend of content also diversifies your feed and allows you to connect with your audience in a multitude of ways.

  • Content Spread: Although my in-feed posts show in followers' feeds separately, I want to make sure my content is diverse. I try to avoid posting similar outfits too close together or similar backgrounds. For example, I like avoiding posting two photos in a row with my couch as the background. 
I try to share a static post one on Sunday's depending on what I'm sharing that week. This image has to be edited in Lightroom, loaded into the back end of LikeToKnow.it, has topical hashtags added to it, and be loaded into my Instagram drafts. Once the post is live, I engage with comments and share the post in my Instagram Stories.


Monday and Tuesday: With the start of the workweek, I focus my day around my 9 to 5. So that means answering DMs, comments on posts, and engaging with other blogger's content before work, on my lunch break, and when the workday ends. I'll answer emails, follow up to emails I've sent, engage with content across channels, check metrics on my website and on the backend of LikeToKnow.it, and get on Instagram Stories throughout the day.

I use these evenings to finalize blog posts for my site since I have a goal of getting them live on Wednesdays. This allows time for me to draft copy, revise, edit, and publish. I also have to code the back end of my website and make sure that everything is linked for ease. I want to give myself enough of a time cushion in case something comes up where I may need to redirect my attention or allow myself grace if I'm not in a creative mindset.

I try to share a static post one of these and then a Reel either Tuesday and/or Thursday depending on what I'm sharing that week. This image has to be edited in Lightroom, loaded into the back end of LikeToKnow.it, has topical hashtags added to it, and be loaded into my Instagram drafts. Once the post is live, I engage with comments and share the post in my Instagram Stories. All reels shared on Instagram are first edited in InShot, posted on TikTok, and then shared to Instagram. 


Wednesday: Still a weekday, so I adhere to the 9 to 5 full-time job and blogging before, at lunch, and after work. I'll answer emails, follow up to emails I've sent, engage with content across channels, answer DMs, check metrics on my website and on the backend of LikeToKnow.it, and get on Instagram Stories. 


I try to have my blog posts go live on Wednesdays. Just something I've always done since it's the middle of the week. I make sure the cover image is uploaded, that all the links are added to the post, published, and then linked on my helpful links page that is the link in my bio at the latest Wednesday morning.


I have an in-feed post the coincides with this so making sure that this photo is coded from edited, LikeToKnow.it, I have topical hashtags selected, and loaded into my Instagram drafts usually at the top of my lunch break. I then engage with other creators' content before pushing my post live. I engage with the comments on the post and share this post to my Instagram Stories as well as the blog post with a swipe up link. 


Thursday: Historically for me, this has been one of my lower engagement days. So I use this day to focus on catching up on emails, answering DMs, check metrics across my website, Pinterest, TikTok, Instagram, and the backend of LikeToKnow.it in my off time.


I try to share a Reel either depending on what I'm sharing that week. All reels shared on Instagram are first edited in InShot, posted on TikTok, and then shared to Instagram. These are a newer medium I'm working with so they don't come as second nature to me as say content batching, blog articles, and static posts on Instagram.


Friday: Finally - the weekend! I do the usual morning check-in's across my email, Instagram, LikeToKnow.it, TikTok, and my website. I would also like to get on Instagram Stories throughout the day as I can. I'll share a static image to kick off the weekend and make sure to engage with content across channels. On stories, I may also reshare my blog post for the week with a swipe up link to take the reader directly to the landing page. 


Saturday or Sunday: Just like last weekend, one afternoon over the weekend depending on my schedule, I batch my content for the week. Depending on different PR packages or partnerships that I received in the mail over the weekend, I prioritize what I shoot with a friend based on due dates, creative inspiration, and overall content spread.



And just like that, the process starts all over again! A big way I save time is through batching. That helps prevent any same-day turnaround which often gives me anxiety. I also allow for times throughout the week where I do not have to blog. Although I love it, blogging burnout is real, just like burnout in any other part of your life. So if there's a day when you do not have it in your to blog or you need to take a weekend or week off - do it! Your audience will be there for you and only want the best for you! Some other tips:


  • Don't just share to share. Make sure that your content whether it's a TikTok, static post with a caption, Instagram Story, or blog post, has value to your audience that is universal while also personal. Creating value encourages others to engage with your content and they'll feel bonded to you. When you're getting your start, look to other bloggers for inspiration on universal sharing versus complaining. Sharing a hardship you have face so others don't feel alone takes a lot of guts and you will be helping others! However, make sure that you share what worked for you or resources for others in a similar position to use.  For example, when I share the grief of losing my father or anxiety or being single, I share that I'm feeling this kind of way, I share a story that recently happened to better frame the feeling and example what I'm going to do about it. Just getting on and complaining about a problem with not resolution does not help anyone. This also alienates your audience. 

  • Utilize all features of Instagram in a natural way that fits with your content and brand. Utilizing the platform to your best ability will help with your content's Impressions and Reach. However, there are going to be ups and downs in the algorithm regardless of what you do. Content creating has a lot of outside factors that attribute to engagement that you have no control over. It's my advice to never complain about the algorithm being the source of why your engagement is bad to your audience. The fellow content creators who follow you will roll their eyes and your audience may be unsure what it means. The algorithm can be tough, but it is not the source of consistent low engagement. That comes in time after cheating the system or trying to find a back door to reaching your goals. 

  • Another practice that is frowned upon is when content creators tag other content creators in their content when they had nothing to do with its creation for more Impressions and Reach. It's really agitating, disingenuous can alienate your network of fellow bloggers. 

  • Build relationships and network with other content creators in an organic way. One of my biggest pet peeves is when someone follows me and immediately DMs me that they love my content and want to connect. It's really disingenuous and has the opposite effect of what they wanted the message to solicit. Continuously engage with someone's content in their feed and stories to build trust and a relationship. Everything takes time. You wouldn't walk up to a random person and tell them you want to mutually support each other in real life - so why do it on the internet? Show that you want a relationship, don't tell.

  • Make sure to get on Instagram Stories on a weekly basis to show your face. Share your outfit, a new recipe, or a show you're currently watching. Sharing different real parts of your day helps you connect with your audience. I also really like putting up question boxes and polls. You don't want to overdo them, but they can also give your followers a chance to feel heard which goes a long way. 

  • Keep a running list of different content ideas in your phone. Sometimes an idea might come to me before bed or when I'm out with friends so I write down the thought in my running content list so that I can come back to the idea when it's time to create! Also, if I'm babysitting or waiting for an appointment, I may draft portions of a blog post in notes to make sure I'm best utilizing my time and also getting ahead of the deadlines I set for myself. 

  • Allow wiggle room in your content creating schedule when you can. At the end of the day, if you're blog post gets pushed to Friday or next week, it will not be the end of the world! Remember that blogging is supposed to be fun. Odds are, you're doing it as a fun creative outlet, so try not to be too hard on yourself, especially when trying new content mediums. Give yourself grace!

Lastly, my biggest time is to remember that it takes time. Instant success doesn't exist. We live in a world where everyone wants everything instantaneously and that doesn't coincide with building a brand from the ground up. You are only going to get what you put into it. If you nurture and grow your brand over time, the success and new milestones will mean so much to you. 

Oppositely, if you're buying engagement and followers, participating in engagement groups, and 'faking it till you make it', your brand is fake. Followers and fellow content creators can spot it a mile away and you're only letting yourself down. 

Give yourself time, and remember that it's okay to take breathers and breaks! You're only human. If you have any questions about this post, always feel free to reach me via email or Instagram DM. I have other blogging resources on my Blogging Tips page as well that are always accessible. Happy Blogging! 

Sunday, January 3, 2021

Feeling Cozy with Perfectly Priscilla Boutique!


I love partnering with boutiques that have everyone in mind no matter the size and Perfectly Priscilla Boutique is definitely one you should add to your list. They're a cute boutique in Georgia that carries sizes 0 to 22. They sent me some of their winter pieces and I wanted to share how I styled them. 


Having a Lazy Day Camo Set



If you're in love with camo and matching sets like me - then this is for you! You can buy the pullover and joggers separately but I love them together at well. It makes me feel put together on the days I still want to be comfy! The joggers are high waisted and since the camo is a white and grey blend, it's very versatile. I paired it with a beanie since it's so chilly here in Chicago! 


Moments After Dress



I love this sweater dress! I'm a sucker for anything grey and I feel like this sweater dress is very versatile for every girl! You can fully adjust the top of the dress to accentuate or hide your curves. Additionally, there's a lot of stretch in the skirt. However, the middle is fitted just for you to consider when selecting your size. I went with the 10/12 size! I paired it with my over the knee boots and my new favorite pink nude lip color.

Their pieces are great staples that only add to your closet and will be in style for years to come. They're a reasonably priced boutique that aims to make every woman celebrate their bodies and themselves. New arrivals going live every day on their website and there is truly something for everyone!
© Mimosas and Lipstick. Made with love by The Dutch Lady Designs.